Quick Mount PV- QRail Lead-Gen

As a visual designer/creative assistant with Quick Mount PV, I was able to lead the company's marketing team in the creation of visual assets with the biggest one perhaps being QRail. As my first initial foray into product design, I was tasked with conceptualizing every touch point from digital (website landing page, email) to the sample boxes solar installers would receive when they requested a sample as well as showcasing a new design to show QMPV as a one-stop solar manufacturer. Through basic A/B testing with Pardot, we were able to utilize my new email design to improve CTA clicks by 20-30%. 

​

​These materials were used across regional installer programs to promote PV racking equipment, drive inquiries, and support distributor partnerships.

Software

​​

Balsamiq | Pardot | Adobe Creative Suite